1st January

Everlasting Flowers: Real Looking but Kinder to the Environment and Your Bank Balance

Reduce Your Carbon Footprint While Still Enjoying Floral Decor

With modern over-consumption of natural resources, environmentally-aware consumers are always looking for ways to reduce their carbon footprint. Many are buying BloomsArt silk flowers rather than fresh ones in an effort to achieve this. Generally, people tend to think more about the origins of source material than how it is disposed of, which actually accounts for between 50 and 80% of any material’s total footprint. Poly-silk can be recycled to near virgin-standard, and up-cycled poly-silk is becoming more fashionable to use.

Some top fashion designers and stores such as H&M have included silk flowers in their recent collections.

First and foremost, Poly-silk is made from petroleum by-products so it is not a primary carbon-creating product, but rather, beneficially utilises waste material from the petroleum-processing method that might otherwise end up in land-fill, or at the bottom of the world’s oceans. Another ecological benefit is its ability to be washed with cold water, eliminating the need for heated water, chemical washing powders and costly, energy-consuming washing-machine cycles. In addition to all of this, it lasts for a very long time without fading.

Silk artificial flowers are damage / crush-resistant and very lightweight so they can be transported in high volume, thus reducing the requirement for carbon-unfriendly flights, unlike imported fresh flowers, which are mainly flown to their destination markets. Commonly our high end poly-silk flowers are often shipped, which further reduces their carbon footprint as shipping generates one-twentieth of the emissions of flying.

Artificial flowers do not need to be watered; they also last for a very long time, unlike fresh flowers, which require a great deal of watering from seed to display. Fresh flowers last for around a week to 10 days at most and so have to be replaced regularly if you want to decorate your home or business space with them, they are therefore, fairly costly when compared to our BloomsArt artificial blooms.

Imported flowers dominate the UK and European market with 90% of the flowers bought in the UK originating from abroad, mostly in the Netherlands, but roses from Holland for example have little or no scent and need six times more energy to grow than flowers from Kenya because they require a lot of heating in their greenhouses in order to grow. Kenyan roses are a lot less dazzling than the Dutch, but they are only responsible for 0.4 pounds of carbon dioxide per bloom, whereas Dutch roses are responsible for 6.4 pounds.*

Cultivated fresh flowers are often grown using toxic chemical fertilisers and pesticides that are damaging to the environment as they can contaminate the soil and even cause health problems for workers and critical bee populations! Our everlasting flowers do not utilise artificial chemical dyes; instead our colours are achieved through the use of natural dyes, which in combination with our Real Feel technology has the added benefit of making them extremely difficult to distinguish by sight or touch, from the real thing.

There are therefore pluses and negatives for both types of flowers, but much to the surprise of consumers, overall the carbon footprint is better for artificial flowers than farmed flowers. Additionally, BloomsArt flowers are extremely long-lasting, requiring only a cold wash from time to time as opposed to fresh flowers, which have a very short shelf-life. The type of flowers one buys is a personal choice, but many environmentally-aware customers are routinely using our BloomsArt flowers to add a touch of luxury to everything from their wedding displays to business spaces, saving money and reducing their carbon footprint at the same time.

Reduce your Carbon Footprint and Still Enjoy The Gorgeous Look of Flowers